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Japan Railway Journal

10 Season
154 Episode

Japan Railway Journal - Season 9 Episode 3 Choshi Electric Railway: Turning Creative Ideas into Profit


(2 votes, average: 8.00/ 10)

28 minutes 2024 HD

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Many railway companies have suffered during the pandemic, but the Choshi Electric Railway in Chiba Prefecture made a profit for the first time in six years in 2021. This is because 80% of their sales come from non-train operations, such as selling rice crackers, track ballasts, train sounds, auctioning station names and even producing a movie. Take a look at the unique ideas implemented by the company's president to keep the company on track.

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